Abstract Agricultural products E-commerce was important in promoting the smooth advancement of the rural revitalization strategy. An evaluation index system for evaluating the development level of agricultural products E-commerce was established through the literature induction method, taking 22 provinces, 5 municipalities and 4 autonomous regions in mainland China in 2018 were taken as the research objects. Topsis (Technique for order preference by similarity to ideal solution) model was used to evaluate the development level. Then, based on the system clustering method, the research objects were divided into three categories and their characteristics were analyzed. There were significant regional and category differences in the development of agricultural products E-commerce in China. What's more, the evaluation results were verified by the grey correlation degree method. Then, the obstacle analysis model was used to analyze the constraints of agricultural product E-commerce development. Finally, some advice were proposed on the development of agricultural products E-commerce, like optimize the regional layout of domestic agricultural products E-commerce development.
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Received: 15 July 2021
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